Latest Ditto news, press releases, messages from our CEO, and insights about what is going on in the eyewear industry and advanced digital technologies.

Ditto in the News

Materialise and Ditto Join Forces to Advance Digital Technologies in the Eyewear Industry

The introduction of advanced digital technologies in the eyewear industry is creating new opportunities, including the possibility to offer personalized frame recommendations and virtual try-on solutions. As part of an end-to-end digital platform, frames can also be 3D printed. 3D printing supports the creation of unique and personalized designs, reduces stock risks and enables a more sustainable manufacturing process.

Introducing Ditto, the virtual 3D try-on feature for eyewear

It’s a huge step for online shopping and online eyewear retailers, like SmartBuyGlasses. Most consumers prefer to try on a pair of glasses before purchasing them, yet physical stores can’t provide the variety that online companies can. DITTO has helped SmartBuyGlasses provide a virtual try-on feature for over 5000 pairs of glasses and sunglasses, giving their customers the variety they want, with the product satisfaction they need.

Press Releases

1-800 Contacts Announces Acquisition of Leading Virtual Try-On Technology Company, Ditto

1-800 Contacts, Inc., the pioneer in the DTC vision space, today announced the acquisition of Ditto Technologies, Inc., a global leader in virtual eyewear try-on technology. The Oakland, California based company works with partners in the vision industry to simplify shopping experiences for consumers around the world through innovative technology offerings.

Ditto Celebrates 10-Year Anniversary

Ditto Technologies celebrates its 10-year anniversary this month. Ditto was cofounded by Kate Doerksen with the vision of making eyewear personal and accessible. Over the past decade, Ditto has partnered with forward-looking eyewear retailers and brands to transform the eyewear shopping experience for millions of customers around the world. Over the past 10 years, Ditto has grown from 3 founders to over 60 employees and built long-term partnerships with key clients and partners.

Ditto Announces Former Lancome CEO and Fashion Tech Expert, Odile Roujol, Joined its Board of Directors

Ditto, the leading recommendation and virtual try-on technology platform for eyewear retailers and brands is delighted to announce that Odile Roujol joined Ditto’s Board of Directors in late 2019. As Ditto Technologies continues to strengthen its position as a global technology leader in the eyewear category, Roujol has brought profound insight into creating a customer experience and B2B2C brand that will build trust and loyalty among end-users of the technology platform.

Ditto and Materialise Join Forces to Advance Digital Technologies in the Eyewear Industry

Materialise NV (Nasdaq:MTLS), a global leader in 3D printing solutions, today announced that it has made a strategic investment in Ditto, a developer of virtual eyewear try-on platforms. In addition, the two companies will collaborate to advance the digital transformation in the eyewear industry and support the creation of new and personalized shopping experiences.

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Alex Kane

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